Home › News › The Rise of DIY Art Therapy in Canada (2025 Report)
SUMMARY: More Canadians are picking up a paintbrush and finding peace in the process. This 2025 report explores how paint by numbers has become a go-to way for people across Canada to relax, recharge, and reconnect with themselves. With 74% saying it helps reduce stress, and many gifting kits to loved ones, it’s more than just a trend, it’s a new way to care for our mental health.
Key Findings
- 74% of Canadian painters said paint by numbers helped lower their stress and anxiety
- 61% said it gave them more confidence in their creativity
- 58% bought kits to support their mental health, not just for decor
- 48% gave paint by numbers as a gift to support someone emotionally
Why Canadians Are Turning to Paint by Numbers for Wellness
In today’s fast-paced world, it’s no surprise that many Canadians are reaching for simpler, more mindful ways to unwind. Paint by numbers offers a calming experience, one that slows things down and helps you focus on something creative and meaningful. Whether it’s after a long workday or on a quiet Sunday morning, painting a number piece brings a sense of peace that’s hard to find elsewhere.
People of all ages are discovering the mental health benefits. It’s especially popular among older adults and students who say it gives them a break from screens and a chance to do something just for themselves. Learn more in our article: How Creativity Heals.

A Thoughtful Gift That Means Something
Nearly half of our Canadian customers said they’ve gifted a paint by numbers kit to someone they care about. Whether it’s a friend going through a tough time, a family member recovering from burnout, or someone simply in need of a little joy, a kit offers more than just paint, it offers care, connection, and calm.
Looking for a gift with real meaning? Check out our best-selling paint by numbers kits.
More Canadians Are Searching for Mindful Hobbies
Over the past year, there’s been a big rise in searches for terms like "paint by numbers paint", "paint the numbers", and "paint with numbers Canada." It shows that more folks are looking for calm, creative hobbies they can do at home. This shift to DIY art is happening coast to coast, from downtown apartments to quiet towns.
Who’s Picking Up the Paintbrush?
People between the ages of 45 and 70 are leading the way. But we’re also seeing younger Canadians get involved, especially those using painting to manage stress or take a break from digital life. In big cities like Toronto and Vancouver, it’s part of wellness routines. In smaller communities, it’s a relaxing pastime that brings quiet joy.
Final Thoughts
Paint by numbers isn’t just a craft, it’s becoming a way Canadians take care of their mental health, unplug, and rediscover creativity. It’s easy, accessible, and meaningful. Whether you’re painting for yourself or giving a kit to someone else, the impact is real.
Want to give it a try? Our Custom Paint By Numbers kits are the perfect way to get started, or to send a little peace to someone you love.